Customer Insights Analyst

Customer Insights Analyst
Location: Hemel Hempstead
Salary: £45,000 - £48,000 per annum + excellent benefits
Contract Type: Full Time, Hybrid 4 days in office

We are recruiting on behalf of a leading, innovative company that values creativity, collaboration, and data-driven decision-making. This is your chance to join a dynamic team where your work will directly impact customer engagement and business success.







About the Role

As a Customer Insights Analyst, you will play a key role in driving customer acquisition and engagement through actionable insights. Your responsibilities will include:

  • Developing and presenting data-driven insights to optimise marketing campaigns and customer strategies.
  • Enhancing reporting capabilities using tools like Power BI, MS Fabric, and CRM platforms.
  • Analysing website performance and supporting e-commerce initiatives.
  • Collaborating with cross-functional teams to embed a data-driven approach across the business.
  • Managing customer data platforms (CDPs) and ensuring GDPR compliance.
  • Creating customer profiles and segments to personalise campaigns and improve targeting.


About You

To succeed in this role, you'll need:

  • A passion for data and a commitment to staying ahead of industry trends.
  • Strong analytical skills and experience with tools like SQL, Python, or similar.
  • Excellent communication skills and the ability to work collaboratively with diverse teams.
  • A proactive, hands-on approach with a creative flair and commercial mindset.

Desirable experience:

  • Proficiency in Bloomreach Engagement (Exponea) or similar CRM platforms.
  • Experience applying machine learning models to solve business challenges.
  • A background in multi-site leisure, retail, or e-commerce industries with exposure to marketing data


Why Join Us?

In return for your expertise, you'll enjoy:

  • A 35-hour working week with flexible hybrid working (4 days in the office, 1 day from home).
  • 30 days of holiday (including bank holidays), with additional days awarded for long service.
  • A range of fantastic benefits, including discounts, wellness programmes, and opportunities for professional development.
  • A supportive and inclusive workplace culture that values diversity and rewards innovation.
Hemel Hempstead, Hertfordshire
£45000 - £48000 per annum
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